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World Food News
October 12, 2026 · Daily Digest

SPINS Tool Targets Brand Visibility in AI Shopping

SPINS Tool Targets Brand Visibility in AI Shopping

The product-discovery offering is designed to help food and drink companies assess and improve their presence in AI recommendations.

SPINS is drawing on its product data to help food and beverage brands understand how visible they are within AI-generated shopping recommendations, according to FoodNavigator Europe.

The new discovery tool is intended to highlight where improvements should be prioritised, giving consumer packaged goods brands a clearer basis for refining their product presence.

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