The owner of BuzzBallz has purchased the UK canned cocktail brand to grow its ready-to-drink range.
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Sazerac has announced the acquisition of Au Vodka, a canned cocktail brand based in the UK. The move is designed to strengthen the company's existing portfolio of ready-to-drink products.
According to Food Dive, the deal also provides a strategic pathway for Au Vodka to expand its presence into the United States market.
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