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World Food News
October 7, 2026 · Industry Watch

Ferrero refreshes Power Crunch for protein snack growth

Ferrero refreshes Power Crunch for protein snack growth

A lighter, crunchier recipe is intended to strengthen the brand amid rising competition.

Ferrero is updating Power Crunch with a recipe designed to be lighter and crunchier as it pursues growth beyond chocolate.

According to FoodNavigator Europe, the refresh comes as competition intensifies in the rapidly growing protein snacking market.

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