The proposed deal adds chocolate-covered quinoa snacks positioned as a more permissible indulgence.
Mondelez is set to buy Undercover Snacks, Food Business News reports, expanding its portfolio with chocolate-covered quinoa products.
The snacks are positioned around the combination of better-for-you appeal and indulgence, reflecting demand for treats that consumers may regard as more permissible.
The images accompanying this article are selected to inspire and complement the story. They are illustrative in nature - and may include stock or AI-generated photography - and do not represent the specific people, places, dishes, or events referenced in the article.
Keep exploring The Yum Pandemic.
