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June 30, 2026 · Industry Watch

Grocery Shoppers Struggle With Affordability

Grocery Shoppers Struggle With Affordability
The Yum Pandemic
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New data reveals the growing financial pressure on consumers as food inflation persists.

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Grocery shoppers are facing significant financial strain as they navigate a challenging economic landscape. According to a report from Food Dive, consumers are grappling with the ongoing effects of high food inflation.

To manage these costs, there has been a notable increase in the use of buy now, pay later programmes. This trend highlights the growing difficulty many households face when trying to afford basic essentials.

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The images accompanying this article are selected to inspire and complement the story. They are illustrative in nature - and may include stock or AI-generated photography - and do not represent the specific people, places, dishes, or events referenced in the article.

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