Reducing sugar content is no longer the sole benchmark for health-conscious shoppers. Industry experts suggest that a more comprehensive approach to nutrition is now required to satisfy modern consumer expectations.
According to Confectionery News, manufacturers should now consider factors such as glycaemic response and gut health. The rise of GLP-1 medications is also influencing how the next generation of low-sugar products must be developed.
This shift marks a move towards holistic health, where the overall nutritional profile of a product is more important than just the removal of sugar.
